Posts Tagged ‘realworld’

Google patents ‘pay-per-gaze’ eye-tracking that could measure emotional response to real-world ads

Advertisers spend heaps of cash on branding, bannering, and product-placing. But does anyone really look at those ads? Google could be betting that advertisers will pay to know whether consumers are actually looking at their billboards, magazine spreads, and online ads. The company was just granted a patent for “pay-per-gaze” advertising, which would employ a Google Glass-like eye sensor in order to identify when consumers are looking at advertisements in the real world and online.

From the patent application, which was filed in May 2011:

Pay per gaze advertising need not be limited to on-line advertisements, but rather can be extended to conventional advertisement media including billboards, magazines, newspapers, and other forms of…

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GIF-graffiti artist Insa on creating real-world works just for the internet

insa newcastle

Insa is a UK graffiti artist who’s acquired some notoriety for his technique of creating GIFs by photographing shifting murals– his work with Radiohead artist Stanley Donwood is a remarkable example of late. In a two-part meeting with Adobe’s Photoshop blog site, he discusses his innovative process, motivations, and the unbelievable difficulty associateded with producing the GIF-iti works. It took three days to paint a structure 4 times for the work you see in the video and GIF below, for instance.

While the work is physically accomplished in the genuine globe, Insa produces art that can just be viewed online. The plan now is to try out increased reality so that individuals can “experience the work firsthand through different seeing platforms.”

” I.

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GIF-graffiti artist Insa on creating real-world works just for the internet

insa newcastle

Insa is a UK graffiti artist who’s gained some notoriety for his technique of creating GIFs by photographing shifting murals — his work with Radiohead artist Stanley Donwood is a notable example of late. In a two-part interview with Adobe’s Photoshop blog, he discusses his creative process, inspirations, and the incredible difficulty involved in producing the GIF-iti works. It took three days to paint a building four times for the work you see in the video and GIF below, for example.

While the work is physically carried out in the real world, Insa creates art that can only be viewed online. The plan now is to experiment with augmented reality so that people can “experience the work firsthand through different viewing platforms.”

“I…

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Watch A Swarm Of Robots Team Up With Flying Drones To Solve Real-World Problems

Nithin Mathews, Anders Lyhne Christensen, Rehan O ’ Grady, and Marco Dorigo are researchers from Universite Libre de Bruxelles and Instituto Universitario de Lisboa and they are leading us down the primrose course towards human extinction. More exactly, they ’ re making use of a method called specially-targetted communication. The flying robotic “ picks ” ground robots and communicates with them by altering LED colors. When the airborne robot delivers the right signals to the ground robotics, they can easily collaborate to move over and around barriers that the ground robots could not see.

Crucial is that reality that no real “ cordless ” communication is required right here, unless you count the LEDs as a type of electro-magnetic signaling. Instead, the flying robots can tell the ground robotics to do exactly what they do finest – self-assemble – then lead them where they need to go.

You actually need to see the video to comprehend it, however it ’ s some seriously wild robot interaction. The method calls for no GPS, no maps, and no outside control. The flying robots simply should know exactly what the atmosphere looks like and the ground robots simply need to follow orders. It ’ s impressive stuff.

by means of ieee



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Watch A Swarm Of Robots Team Up With Flying Drones To Solve Real-World Problems

Nithin Mathews, Anders Lyhne Christensen, Rehan O’Grady, and Marco Dorigo are researchers from Universite Libre de Bruxelles and Instituto Universitario de Lisboa and they are leading us down the primrose path towards human extinction. More precisely, they’re using a method called specially-targetted communication. The flying robot “selects” ground robots and communicates with them by changing LED colors. Once the airborne robot sends the right signals to the ground robots, they can work together to move over and around obstacles that the ground robots cannot see.

Most important is that fact that no real “wireless” communication is necessary here, unless you count the LEDs as a form of electromagnetic signaling. Instead, the flying robots can tell the ground robots to do what they do best – self-assemble – and then guide them where they need to go.

You really have to see the video to understand it, but it’s some seriously wild robot interaction. The method requires no GPS, no maps, and no outside control. The flying robots just need to know what the environment looks like and the ground robots just have to follow orders. It’s amazing stuff.

via ieee



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‘Fallout 3′ photo pilgrimage reveals the digital apocalypse’s real-world inspirations

Fallout 3 comparison (Flickr)

While those of us who grew in the Washington, D.C. location might have noticed some liberal artistic license in Fallout 3′s depiction of the region, certain real-world locations were recreated with a familiar precision. Contrasts of those locations with their digital equivalents can now be seen in Flickr user LockeVanish’s photostream, which includes a substantial set of images spanning the D.C. and Nevada wastelands in Fallout 3 and Fallout: New Vegas. The entire set features 164 pics and their matching screenshots, and supplies a terrific look at where the game’s designers drew inspiration– LockeVanish says in a comment on Reddit that it took a couple of days at each area to grab the images.

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Sony patent application aims to put names to faceless MMO players, organize real-world meetups

Image

Dear MMO players, Sony’s getting worried about your indoor tan. Really. The electronics giant’s even gone so far as to file a patent application to get you out of your parent’s basement and into the great outdoors. Alright, so the move isn’t altogether altruistic — it’s more of a means to a promotional end — but from the looks of this USPTO doc, the company’s outlined a method to create a program that would encourage gamers to head into the daylight for organized events where everyone knows your online name. Of course, there’d be rewards and other incentives (trophies, perhaps?) on hand to coax you out of that Snuggie and help foster a sense of community. Not to worry, though, Bunim / Murray haven’t got their MTV-friendly reality cams targeted on this concept, yet.

Sony patent application aims to put names to faceless MMO players, organize real-world meetups originally appeared on Engadget on Thu, 19 Apr 2012 11:57:00 EDT. Please see our terms for use of feeds.

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Real-world Canon 5D Mark III image and video samples show off ISO improvements

Gallery Photo: Canon EOS 5D Mark III hands-on photos

Now that the Canon 5D Mark III is officially on sale, various publications are putting the camera through its paces, and we’re getting a glimpse at what it can do in the wild. Easily the most impressive upgrade to the 22-megapixel shooter is improved noise reduction during HD video recording. Vimeo user Saika has a great video comparison showing how much cleaner clips from the Mark III are compared to the Mark II. Canon claims its new sensor and DIGIC 5+ processor offers significant improvements over the previous model when it comes to shooting high-ISO video, and we’re certainly seeing a marked improvement in this comparison. We have a feeling a lot of 5D Mark II videographers are going to want to make the upgrade for the noise…

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Real-world Canon 5D Mark III image and video samples show off ISO improvements

Gallery Photo: Canon EOS 5D Mark III hands-on photos

Now that the Canon 5D Mark III is officially on sale, various publications are putting the camera through its paces, and we’re getting a glimpse at what it can do in the wild. Easily the most impressive upgrade to the 22-megapixel shooter is improved noise reduction during HD video recording. Vimeo user Saika has a great video comparison showing how much cleaner clips from the Mark III are compared to the Mark II. Canon claims its new sensor and DIGIC 5+ processor offers significant improvements over the previous model when it comes to shooting high-ISO video, and we’re certainly seeing a marked improvement in this comparison. We have a feeling a lot of 5D Mark II videographers are going to want to make the upgrade for the noise…

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Real-world Canon 5D Mark III image and video samples show off ISO improvements

Gallery Photo: Canon EOS 5D Mark III hands-on photos

Now that the Canon 5D Mark III is officially on sale, various publications are putting the camera through its paces, and we’re getting a glimpse at what it can do in the wild. Easily the most impressive upgrade to the 22-megapixel shooter is improved noise reduction during HD video recording. Vimeo user Saika has a great video comparison showing how much cleaner clips from the Mark III are compared to the Mark II. Canon claims its new sensor and DIGIC 5+ processor offers significant improvements over the previous model when it comes to shooting high-ISO video, and we’re certainly seeing a marked improvement in this comparison. We have a feeling a lot of 5D Mark II videographers are going to want to make the upgrade for the noise…

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