One day after Apple’s big iPhone 5 news day, an accolade for Apple in the tablet category: J.D. Power and Associates has put the brand at the top of its annual tablet customer satisfaction survey. This is the first time that the influential pollster has tracked U.S. consumers on tablet usage — it is known for its mobile handset rankings, which Apple also topped for smartphones last week. Amazon and its Kindle Fire tablet are, however, nipping at Apple’s heels: the two were separated by only six points, with Amazon scoring particularly well because of its low price. Final tallies for the two brands were Apple at 848 and Amazon at 842, on a scale of 1,000.

Both scored higher than the industry average of 832, with Samsung, Acer, Barnes & Noble and HP rounding out the top rankings in the list, all below the industry average.

In addition to ranking tablet brands, J.D. Power also looked at tablet usage. The 1,985 tablet owners who were polled reached conclusions that reflect what others have also been saying: the bigger touchscreen on tablets is making them a much stronger magnet for content consumption and user engagement than their smaller-sized smartphone cousins.

Tablet users are spending, on average, 7.5 hours per week on their devices, doing things like surfing the web, watching videos, listening to music, and reading books. That still puts it at a lower time than PCs, which clock up 9.6 hours of usage a week for the same activities.

Unsurprisingly, those who use their tablets more are also more satisfied with the tablet form factor. On a scale of 1,000, those who view three or more hours of video per week rated their satisfaction as 857, versus those who watched less rating at 812.

And the survey delivers a fairly clear message about the importance of getting the content right — in the form of apps and other services — for tablet makers’ bigger hardware businesses. Those who watch more than three hours of video are also 90% more likely to become repeat buyers of the same brand — the same percentage that said they would return to the brand if they were satisfied with it. However, those who watched less still seemed to show strong brand affinity, with 81% of them saying they would buy the same brand of tablet again. Some 37% of all respondents said they would be buying a new tablet in the next 12 months.

“As tablet computing, multimedia, display, and application offerings continue to evolve, their impact on usage patterns will continue to grow,” writes Dr. Uma S. Jha, senior director of mobile devices at J.D. Power and Associates. “Tablets are a force in the marketplace that offer a great alternative to laptops and netbooks.”

As tablets move more to becoming a replacement for people’s PCs, they have already passed smartphones in usage. The survey found that consumers who owned both tablets and smartphones spent 40% more time browsing the web on their tablets than they did on their phones. Gaming apps scored even higher, with 56% more time spent on tablets.

But it’s not just a consumer plaything: 25% of owners said they used their tablets for business. This, too, was something noted by Apple during its last quarterly results where it highlighted the rise of enterprise deals for its iPad. It’s something that we’ve heard anecdotally too from enterprise service companies.

In its tablet rankings, J.D. Power asks users to rate products in five categories and then weights them in different proportions: performance (26%), ease of operation (22%), styling and design (19%), features (17%), and price (16%). It notes that Apple’s score of 848 came largely from being the first in performance, ease of use, styling/design and features, while Amazon beat it out on price.

Indeed, while Amazon first entered the market with a $ 199 Kindle Fire, its latest line of tablets, announced only last week, pointed to the company moving into higher-end products, with the 8.9-inch HD model costing $ 499, comparable with Apple’s pricing. It will be interesting to see whether Amazon, going forward, will be able to hold its own against Apple in the other categories as it clearly will become less attractive on a pricing level.

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One day after Apple ’ s huge iPhone 5 news day, an accolade for Apple in the tablet classification: J.D. Power and Associates has actually placed the brand name at the top of its yearly tablet consumer contentment study. This is the first time that the influential pollster has tracked USA individuals on tablet use — it is known for its mobile handset positions, which Apple additionally topped for smartphones last week. Amazon and its Kindle Fire tablet are, nonetheless, nipping at Apple ’ s heels: the 2 were separated by just 6 points, with Amazon scoring especially well due to the fact that of its reduced rate. Final tallies for the 2 brand names were Apple at 848 and Amazon at 842, on a scale of 1,000.

Both scored greater than the business average of 832, with Samsung, Acer, Barnes & Noble and HP rounding out the leading positions in the list, all below the industry average.

In addition to ranking tablet brands, J.D. Power additionally considered tablet utilization. The 1,985 tablet owners who were polled reached conclusions that reflect just what others have additionally been saying: the larger touchscreen on tablets is making them a much more powerful magnet for content usage and individual engagement than their smaller-sized smartphone relatives.

Tablet individuals are investing, on average, 7.5 hours per week on their gadgets, doing things like surfing the web, watching videos, paying attention to songs, and checking out books. That still includes it at a lower time than PCs, which clock up 9.6 hours of use a week for the very same events.

Unsurprisingly, those who utilize their tablets even more are also more satisfied with the tablet kind element. On a scale of 1,000, those who watch three or more hours of video clip per week rated their satisfaction as 857, versus those who watched less ranking at 812.

And the study delivers a rather clear message about the significance of getting the content right — in the kind of apps and additional services — for tablet makers ’ bigger hardware companies. Those who view even more than 3 hours of video recording are additionally 90 % more likely to become repeat purchasers of the exact same brand — the very same portion that stated they would return to the brand if they were pleased with it. Nonetheless, those who watched less still appeared to reveal strong brand affinity, with 81 % of them stating they would certainly buy the very same brand of tablet again. Some 37 % of all participants stated they would certainly be purchasing a brand-new tablet in the next 12 months.

“ As tablet computing, multimedia, display, and application offerings continue to develop, their effect on utilization patterns will continue to expand, ” creates Dr. Uma S. Jha, senior director of mobile units at J.D. Power and Associates. “Tablets are a force in the marketplace that offer a terrific option to laptop computers and netbooks. ”

As tablets move more to coming to be a replacement for people ’ s Computers, they have actually already passed smartphones in usage. The survey discovered that consumers who possessed both tablets and smartphones invested 40 % even more time scanning the web on their tablets than they did on their phones. Gaming apps scored also greater, with 56 % even more time spent on tablets.

However it ’ s not merely an individual plaything: 25 % of owners stated they used their tablets for company. This, too, was something taken note by Apple during its last quarterly results where it highlighted the increase of business deals for its iPad. It ’ s something that we ’ ve heard anecdotally too from enterprise service companies.

In its tablet rankings, J.D. Power asks individuals to rate items in 5 groups and then weights them in different proportions: performance (26 %), simplicity of operation (22 %), styling and design (19 %), attributes (17 %), and cost (16 %). It takes note that Apple ’ s score of 848 came predominately from being the first in performance, ease of usage, styling/design and attributes, while Amazon topped it out on cost.

Without a doubt, while Amazon first got in the market place with a $ 199 Kindle Fire, its most current line of tablets, revealed just last week, aimed to the company moving into higher-end items, with the 8.9-inch HD style costing $ 499, equivalent with Apple ’ s rates. It will certainly be fascinating to see whether Amazon, going ahead, will certainly be able to hold its very own against Apple in the additional groups as it clearly will become less attractive on a pricing level.

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Related Posts:

• Apple Tops J.D. Power’s Tablet Survey, Barely Beating Amazon; Tablets Top Smartphones For Usage
• IDC: Android OEMs, iPad Mini Rumors Slowed iPad Sales In Q3: Apple 50.4%, Samsung 18.4%, Amazon 9%, Asus 8.6% Tablet Marketshare
• Amazon Steals 14% Tablet Market Share In Q4, Apple Share Drops To 57%
• Samsung Galaxy Tab Will Cost Over $1,000
• Why Does the New Kindle Have A Microphone?

With Google’s mobile OS claiming a tremendous 68 percent of the world’s overall smartphone marketshare, it’s practically a requirement for business to increase outside of that other well-known platform. Naturally, the Kickstarter-funded Triggertrap has actually taken note of this and is now announcing that its automated shutter release production will be offered on Android starting today. Unlike on iOS, however, the Triggertrap Mobile application will not have a cost-free model on Google Play (or Amazon’s app shop), so individuals will need to spend $ 5 for the application in order to get started– of course, that’s on top of the $ 30 for the must-have dongle and matching cable. Triggertrap’s expected to be flaunting the brand-new Android application at Photokina next week, and you understand we’ll be sure to deliver you a demo to help you decide if it’s certainly worth taking the trigger.

Continue reading Triggertrap brings its car shutter release powers to Android with new applicationFiled under: Cellular phones