Posts Tagged ‘Pentax’

Pentax expands ruggedized series with Optio WG-3, Target-exclusive WG-10

Pentax expands ruggedized series with Optio WG3, Targetexclusive WG10

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Think it might be time for a new ruggedized Pentax? It appears like the company agrees– two new designs are making their debut today at CP +. The first is in fact a rebranded WG-1, now called the WG-10, which will be offered solely at Target shops and the website beginning in April. It’s identical to the WG-1, conserve for the required red finish and a $ 180 price tag. The 2nd model is more of an original number– it’s an update to last year’s WG-2. The brand-new compact, called the WG-3, maintains the special design of the various other two Optios, consisting of a cool LED ring around the lens for lighting macro shots.

There’s a 16-megapixel, 1/2.3 – inch BSI CMOS sensor, a 3-inch 460k-dot LCD, a 4x lens with an f/2 wide-angle max aperture, together with options for 1080/30p and 720/60p video capture. It’s waterproof to 14 meters (46 feet), shockproof to 2 meters (6.5 feet) and freeze-proof to -10 degrees Celsius (14 degrees Fahrenheit). The fundamental version will run you $ 300, while a tricked-out $ 350 model adds GPS and Qi cordless charging, along with a secondary LCD that shows the present time, barometric pressure, a compass, altitude and underwater depth. Snag a peek in the gallery below.

Program full PR text

PENTAX Presents 15th Generation Ruggedized Camera – the WG-3 GPS and WG-3

Performance satisfies photographic demands with fast F2.0 lens, in-camera shake decrease, and enhanced waterproof, crushproof and shockproof scores

Denver, CO (January 29, 2013) – Leveraging its long-standing and comprehensive know-how in the waterproof group, PENTAX RICOH IMAGING AMERICAS CORPORATION (PENTAX) has presented the 15th generation in its adventureproof line-up of point and shoot cameras, the WG-3. Flaunting a diverse set of new features and enhanced specs, the WG-3 is the perfect friend to capture life’s prepared and unintended adventures.

The WG-3 flaunts a rich feature-set that has actually been enhanced to satisfy the rigorous and requiring demands of the adventurous picture enthusiast, whose travels and exploits can take them into a range of circumstances too difficult for the conventional point-and-shoot. Its recently created, large-aperture, 4x optical zoom lens (with the optimum aperture of F2.0 at wide-angle end), high-sensitivity, back-illuminated 16 megapixel CMOS image sensor, and sensor-shift Shake Reduction system guarantee sharp, top notch, low-noise images.

The rugged attributes of the WG-3 consist of an improved waterproof depth rating to 45 feet, while the WG-3 GPS offers enhanced GPS functionality for geo-tagging images that can be mapped back to your trip and a specialized second show revealing compass instructions, altitude or depth below water. Additionally, the WG-3′s classification defining Digital Microscopic lense mode and 6 LED lights bordering the lens barrel make it possible for focusing as close as one centimeter from the subject producing bright, shadow-free macro images.

For the unplanned adventure, the WG-3 offers a worry-free shooting experience with a progressively ruggedized body that is shockproof from drops of up to 6.6 feet, coldproof to 14 degrees Fahrenheit and crushproof, holding up against up to 220 foot pounds of force. The WG-3′s rugged design is improved by its folded optical zoom lens that decreases its vulnerability to moisture and dirt while ensuring a compact and pocketable size without the projection of a lens barrel. Finally, the durable building and sharp design, distinct to the WG-3, features a texturized grip for a controlled ergonomic grasp and colorful grip accents to more improve its rugged styling.

“The WG-3 GPS truly leverages our experience in this group,” said John Carlson, Sr. Advertising Supervisor, PENTAX. “New features like the easy-to-read second LCD, devoted video record button, double-locking battery door and wireless charging capabilities reveal PENTAX’s dedication to improving our offering in this category.”

To enhance creative expression during shooting PENTAX provides an optional lens adapter with wide-angle insurance coverage to 20mm, and the SportMount Breast Harness which allows for the hands free of cost capture of adventures and features a fast and easy mechanism to review your images and footage without needing to remove the camera from its mount.

Pricing and Accessibility

Priced at $ 349.95 the brand-new WG-3 GPS is readily available in an option of purple or green. The WG-3 is readily available in black or orange for a rate of $ 299.95. Both designs will be available at retailers across the country and online in March 2013. To find a retailer near you, please see: http://www.pentaximaging.com/where-to-buy

PENTAX Announces 14th Generation Adventure Proof WG-10, Expanding Image Capturing Possibilities Beyond the Traditional Point and Shoot Camera

WG-10 provides compact pocketability with state-of-the-art attributes ideal for practically any environment

Denver, CO (January 29, 2013) – PENTAX RICOH IMAGING AMERICAS COMPANY (PENTAX) has today announced the availability of the compact and very mobile WG-10 adventureproof point and shoot camera, an ideal choice for the on-the-go shooter who needs a capable yet durable image and video capturing gadget. Its durable assembly and durable feature-set makes the WG-10 the perfect friend camera for life’s explorers; striking the ideal balance in between a point and shoot and PENTAX’s group defining adventure-ready features.

Waterproof to depths of 33 feet, the WG-10 can endure the rough-and-tumble way of living of an active shooter. The WG-10 bridges the space in between the common point and shoot and life’s even more tough photo possibilities that might require waterproofing or the capacity to operate in a really chilly environment; like a journey to the waterpark or an unscripted snowball fight. The WG-10 provides a 14 megapixel backlit CMOS image sensor and an advanced imaging processing engine assuring rich and comprehensive images.

“The WG-10 is a compelling providing for the energetic family or dynamic shooter,” said John Carlson, Sr. Marketing Manager, PENTAX. “With the WG-10 you not should sit on the edge of the pool at the waterpark or flinch when your six-year-old grabs the camera to take a photo. It is long lasting enough to stand up to the elements, yet still capture dynamic images deserving of framing or sharing.”

Within its compact body, the WG-10 additionally features a 5X optical zoom lens with insurance coverage from 5mm to 25mm (equivalent to approx. 28mm broad angle to approx. 140mm medium telephoto in the 35mm format). This versatile zoom lens comes in useful for a wide selection of scenes and topics, from wide-angle pictures, to telephoto images. Additionally, the WG-10 attributes PENTAX’s group defining LED Macro lights combined and Digital Microscopic lense mode enabling focusing as close as one centimeter from the subject producing shadow-free, evenly-lit images.

Pricing and Accessibility

The WG-10 will be offered in mid-April in red for $ 179.95.
Added info including item specifications is readily available here: www.pentaximaging.com/news

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Pentax offers ‘special edition’ K-5 DSLR kit: silver body, 40mm slimline lens, $1,600

Pentax K-5 special edition kit with 40mm f/2.8 lens

It’s good to see a special edition that may actually deserve its name, for once. When the silver version of the popular K-5 came out last year, it was priced at $ 1,700 body-only. This new kit, which will be limited to 1,500 units worldwide and available from April, will cost just $ 1,600 including the bundled lens. And it’s decent glass: an ultra-thin, Marc Newson designed beauty with a 40mm fixed focal length and f/2.8 aperture — just like on the mirrorless K-01. The only thing missing? There’s no sign of a “Limited Edition” stamp anywhere on it, but luckily we’re too modest to notice.

Continue reading Pentax offers ‘special edition’ K-5 DSLR kit: silver body, 40mm slimline lens, $ 1,600

Pentax offers ‘special edition’ K-5 DSLR kit: silver body, 40mm slimline lens, $ 1,600 originally appeared on Engadget on Sun, 04 Mar 2012 04:29:00 EDT. Please see our terms for use of feeds.

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Pentax refreshes its rugged camera lineup with the Optio WG-2 series

Pentax refreshes its rugged camera lineup with the Optio WG-2 series
Exactly twelve months after the unveiling of the Optio WG-1 family, Pentax is now introducing the successors to its colorful and ruggedized shooters. And while its macho design hasn’t changed much, the newcomers usher in a host of predictable spec bumps. The new all-terrain shooters are sporting a 16-megapixel, back-illuminated CMOS sensor, 1080p (30fps) movie mode, micro-HDMI for when you feel like sharing your adventures and a 3-inch, 460,000 -dot LCD to help you frame your shots. Of course, this wouldn’t fall under the rugged category if it couldn’t handle anything you threw at it, which is why any WG-2 is waterproof up to 40 feet, shock-resistant and dustproof. If you’re thinking about taking one of these on the trails with you, be ready to unleash around $ 350 for the unguided model or about $ 50 more for a GPS-enabled number. Neither will be available until March, so you’ll have to wait a while, but in the meantime we’ve got the full PR below along with some press shots.

Continue reading Pentax refreshes its rugged camera lineup with the Optio WG-2 series

Pentax refreshes its rugged camera lineup with the Optio WG-2 series originally appeared on Engadget on Tue, 07 Feb 2012 17:00:00 EDT. Please see our terms for use of feeds.

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Pentax K-01 mirrorless camera rumored with announcement, photos

K-01 rumored shot

Rumors of a an upcoming Pentax K-01 mirrorless camera are swirling around the web, and while we’re highly skeptical of the current crop of leaked photos, it looks like some type of new camera announcement is forthcoming: Stuff-Review says it’s received an invitation to a Pentax product announcement tomorrow, and that it’s likely to be a new K-mount camera designed by Marc Newson. The new rumored photos show what appears to be a diminutive interchangeable lens camera with a strikingly thin 40mm f/2.8 lens, and one rumored detail photo shows a possible HDR toggle.

Rumored specs for the K-01 include an APS-C sized mirrorless sensor, the Pentax KAF mount, a 16-megapixel sensor (same as the K-5), full HD video support with external microphone…

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Pentax crams 18x optical zoom into Optio RZ18 point-and-shoot camera

Guess what, amateur shooters? The superzoom just got shrunk. Pentax has just outed a new compact that touts a downright impressive 18x optical zoomer (25-450mm equivalent), with the snooping lens married to a 16 megapixel sensor, a smattering of shake reduction technologies and a 3-inch HVGA LCD ’round back. Moreover, you’ll find a nine-point autofocus system, face detection algorithms, an SDXC card slot and an HD video mode capable of snagging 720p clips at 30 frames per second. It’s all set to ship next month in black, white and orange for $ 299.95 here in the States, with the full presser embedded just after the break.

Continue reading Pentax crams 18x optical zoom into Optio RZ18 point-and-shoot camera

Pentax crams 18x optical zoom into Optio RZ18 point-and-shoot camera originally appeared on Engadget on Mon, 12 Sep 2011 18:00:00 EDT. Please see our terms for use of feeds.

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Ricoh Plans To Expand Camera Business, Buys Pentax Brand From Hoya

Camera brand Pentax will soon have a new owner: Tokyo-based Hoya group, which purchased the brand in 2007, is ready to sell [notice of sale as an English PDF] it to Ricoh in October this year. According to Japanese business daily The Nikkei, the office equipment maker plans to pay an estimated US$ 124 million for Pentax.

Through the acquisition, Ricoh plans to bolster its relatively small camera business (the company is estimated to have sold less than half a million cameras last year). Another goal is to use Pentax’ single-lens reflex cameras to enter developing countries.

Hoya itself sold 1.6 million cameras last year, but under the deal, all plants, employees and the Pentax name will become part of Ricoh in three months.

The camera you see above is the so-called Q that Hoya/Pentax introduced a few days ago.

 



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Ricoh set to acquire Pentax camera brand and business, get serious about digital imaging

Reuters is reporting a bit of board room activity in Japan this morning, which could, by the end of today, result in Ricoh purchasing the Pentax brand and camera business from current owner and proprietor Hoya Corporation. The global news agency points out that Hoya’s initial acquisition of Pentax, back in 2007, was primarily motivated by its eagerness to acquire Pentax’s medical technology, and although the company’s had a slew of strong products since then, it probably makes sense for Hoya to pass the digicam work on to someone who might feel more invested in it. For its part, Ricoh also has a well respected line of digital compacts, but lacks the DSLR lineage and experience that Pentax brings. Provided this deal goes through as rumored, and Reuters has three sources who say it’s imminent, the only question we’ve got to ponder is whether the Pentax naming will take over for Ricoh’s slightly less recognizable branding or vice versa.

Update: That was quick! Hoya has confirmed the sale. Thanks, Ben! It is as reported earlier: Hoya will hang on to the rights to manufacture and develop products for the medical field, while Ricoh is gobbling up the Pentax Imaging Systems products with a view to expanding its presence in the consumer digital camera market.

Ricoh set to acquire Pentax camera brand and business, get serious about digital imaging originally appeared on Engadget on Fri, 01 Jul 2011 02:05:00 EDT. Please see our terms for use of feeds.

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Pentax releases Q, world’s smallest interchangeable lens digital camera (hands-on video)


Yesterday, the Sony NEX-C3 was the world’s smallest interchangeable lens digital camera. It’s not anymore. That title now belongs to the Pentax Q. To achieve the camera’s incredibly small body size, Pentax had to shrink the sensor as well, making the Q not only the world’s smallest interchangeable lens camera (ILC), but also the cam with the world’s smallest sensor in an ILC. The Q uses a 12.4 megapixel, 1/2.3-inch backlit CMOS image sensor, manufactured by Sony — significantly smaller than the 4/3 and APS-C sensors used in Micro Four Thirds and Sony NEX-series cameras, respectively. As image quality is dependent on sensor size, the Q won’t be able to compete directly with any other ILC — instead, its images are most comparable to those you’d capture with a traditional digital compact (which, ahem, don’t cost $ 800).

The Q will ship in late September or early October with a 47mm f/1.9 kit lens for about $ 800, and will be available in black or white — abandoning the incredibly diverse color palette offered with other Pentax DSLRs. It will also be compatible with a 27.5-83mm zoom ($ 300), a 160-degree fisheye ($ 130), and 35mm and 100mm “toy camera” lenses ($ 80 each). The ILC will shoot 1080p/30 video with h.264 compression, 5 fps stills, and includes an HVGA-resolution 3-inch LCD and unique pop-up flash. A dedicated bokeh filter makes up for the camera’s natural inability to capture images with a shallow depth of field. During our brief hands-on, images captured at up to the Q’s highest available sensitivity of ISO 6400 appeared to be usable, at least based on a magnified LCD view (we weren’t permitted to capture images to our own SD card). The cam offers traditional DSLR capture modes, in addition a a variety of creative modes and Smart Effect Options, including an HDR capture mode. The version Pentax had on hand wasn’t fully baked, but jump past the break for our video walkthrough with a product manager.

Gallery: Pentax Q Hands-On

Continue reading Pentax releases Q, world’s smallest interchangeable lens digital camera (hands-on video)

Pentax releases Q, world’s smallest interchangeable lens digital camera (hands-on video) originally appeared on Engadget on Thu, 23 Jun 2011 00:01:00 EDT. Please see our terms for use of feeds.

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Pentax Q Compact Interchangeable Lens Camera Leaked

It seems someone hit the “go” button a little early over at Pentax, as for a few brief minutes a new camera called the Q appeared, with pictures and specs. It’s an interchangeable lens system with a rather small sensor (1/2.3″, which is what’s in many point and shoots), though unfortunately no information on the new lens mount (called Q as well) other than the one on the camera in the picture, an 8.5mm F/1.9.

The price is supposedly $ 800, though it’s not clear whether that’s with a kit lens or no. I’ve got to say, that off-white color is pretty nasty. Give me good old black/silver any day. I’d expect an official announcement shortly.



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Pentax Outs Camouflage Design Grips For Its K-r Camera

Do you think the TOWER RECORDS×PENTAX RAINBOW K-r Pentax showed two days ago was ugly (as quite a few readers do)? Maybe you already own a K-r but just want to beef it up instead of shelling out over $ 1,000 for an entirely new one? If yes, then check out these new grips Pentax announced [JP]  yesterday.

As you can see, all these grips come with some kind of “camouflage” design. Each one costs $ 64, and as they’re Japan-only, I suggest you contact specialized online stores like Rinkya or Geek Stuff 4 U if you’re interested in importing a grip.



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