Posts Tagged ‘Market’

BREAKING: Coke Bringing SURGE Soda Back To Market

surge-soda.jpg After a successful fan campaign to bring the drink back (hey, everybody uses their spare time in different ways — some just more meaningfully than others), Coca-Cola has just announced it’s bring SURGE soda back to market. *glug glug glug, shivers* Oh yeah, I can already feel the diabetes forming.

SURGE, which debuted in 1996 and was taken off the market in the early 2000s, is making a comeback thanks, in part, to a passionate and persistent community of brand loyalists who have been lobbying The Coca-Cola Company to bring back their favorite drink over the last few years. SURGE is Coke’s first discontinued brand to return to the market. SURGE will be sold on Amazon.com, which represents the first time a Coca-Cola product has been sold exclusively through an online retailer. SURGE’s relaunch will also be an experiment in social media marketing for the brand, since they said they will not invest in any traditional marketing for this product.

Great job, guys. It’s just a shame you couldn’t have put all that time and effort towards something that actually matters. Like, I dunno, bringing back Squeezits or Hi-C Ecto Cooler. I swear, all the crazy shit going on in the world and some people still only think about their own selfish agendas. Keep going for a video about the re-release.

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Connected TV Market Crosses 1B Devices As Google Pins Its Hopes On Android TV

atv-framed A new report from Strategy Analytics puts the global market for connected TV devices at over 1 billion currently installed units, which include smart TVs, set-top boxes like the Apple TV, game consoles, connected Blu-Ray players and more. The market is predicted to double in size between now and 2018, reaching the 2 billion mark, with smart TVs carrying embedded platforms as the main segment… Read More

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Compromise Will Shape The Wearables Market

IMG_9828 Just as fitness apps and wearables are gaining real traction, the introduction of Android Wear is giving consumers their first maybe-viable smartwatches. In the coming months and years, this new category will force consumers to make a similar decision as that between Microsoft’s unified approach to operating systems and Apple’s intentional divergence of iOS and Mac OS X. Read More

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Mozilla Continues To Bet On Firefox OS Even As Android Encroaches On The Low-End Market

firefox_os_logo_large Firefox OS is a tough project to evaluate. Mozilla’s phone operating system is meant for developing countries and first-time smartphone owners. To keep the price of the phones down, the hardware it comes on doesn’t really compare to today’s flagship phones, either. Instead of native apps, Firefox OS runs web apps written in HTML5 and JavaScript, which naturally incurs a… Read More

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Windows Phone Surpasses BlackBerry In The US Despite Flat Market Share

The dogfight between BlackBerry and Windows Phone in the U.S. has a new leader. Microsoft’s smartphone platform now controls more market share than that of the Canadian firm. But there is more to the story. New Comscore data indicates that even while besting BlackBerry at last, Windows Phone’s market share in the U.S. isn’t budging. Read More

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The Console Market Is In Crisis

Neither of the games industry’s new flagship boxes — the PS4 and the Xbox One — is selling well compared to previous generations of flagship home consoles. The console market as a whole appears to be shrinking significantly — and that’s having a knock-on impact on games studios and game development. Read More

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Windows Phone Surpasses BlackBerry In The US Despite Flat Market Share

The dogfight between BlackBerry and Windows Phone in the U.S. has a new leader. Microsoft’s smartphone platform now controls more market share than that of the Canadian firm. But there is more to the story. New Comscore data indicates that even while besting BlackBerry at last, Windows Phone’s market share in the U.S. isn’t budging. Read More

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Windows Phone Surpasses BlackBerry In The US Despite Flat Market Share

The dogfight between BlackBerry and Windows Phone in the U.S. has a new leader. Microsoft’s smartphone platform now controls more market share than that of the Canadian firm. But there is more to the story. New Comscore data indicates that even while besting BlackBerry at last, Windows Phone’s market share in the U.S. isn’t budging. Read More

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Windows Phone Surpasses BlackBerry In The US Despite Flat Market Share

The dogfight between BlackBerry and Windows Phone in the U.S. has a new leader. Microsoft’s smartphone platform now controls more market share than that of the Canadian firm. But there is more to the story. New Comscore data indicates that even while besting BlackBerry at last, Windows Phone’s market share in the U.S. isn’t budging. Read More

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Windows Phone Surpasses BlackBerry In The US Despite Flat Market Share

The dogfight between BlackBerry and Windows Phone in the U.S. has a new leader. Microsoft’s smartphone platform now controls more market share than that of the Canadian firm. But there is more to the story. New Comscore data indicates that even while besting BlackBerry at last, Windows Phone’s market share in the U.S. isn’t budging. Read More

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