Posts Tagged ‘Hirai’
Kaz Hirai reveals ‘One Sony’ turnaround strategy, will cut 10,000 jobs
Author: Rahul Gabe
Freshly minted Sony CEO Kaz Hirai has revealed his plan to turn around Sony’s fortunes and as rumored, it includes significant cuts. There have been rumors it would cut as many as 10,000 jobs and slash bonuses, and the company has already revised its projections for the 2011 fiscal year to reflect a $ 6.4 billion loss. The press release is available after the break and confirms it will reduce headcount by 10,000 in the 2012 financial year, including jobs that will leave Sony as businesses are sold or otherwise reorganized.
…developing
Continue reading Kaz Hirai reveals ‘One Sony’ turnaround strategy, will cut 10,000 jobs
Kaz Hirai reveals ‘One Sony’ turnaround strategy, will cut 10,000 jobs originally appeared on Engadget on Thu, 12 Apr 2012 02:01:00 EDT. Please see our terms for use of feeds.
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Sony CEO Kaz Hirai to reveal new strategy on April 12th
Author: Rod Sutherland
If you want to pick up some tips before appearing on The Apprentice, or perhaps you’re just want to know how Sony plans to wriggle back from a predicted $ 2.7 billion loss this fiscal year (its fourth concurrent in the red) then cancel all your plans for April 12th. Sony Corp will be holding a briefing on that date to share its rescue strategy plan with the shareholders, and the world. In attendance, of course, will be the newly minted CEO Kazuo Hirai, who’ll no doubt be taking the opportunity to assert his position for the first time. Details of the call are in the source, just resist the temptation to scream “You’re Fired.”
Sony CEO Kaz Hirai to reveal new strategy on April 12th originally appeared on Engadget on Thu, 05 Apr 2012 05:02:00 EDT. Please see our terms for use of feeds.
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Back To Basics: Sony Appoints Kazuo Hirai, Ousts Stringer
Author: Matthew Wilson
If there’s been one complaint my contacts inside large CE companies have had, career-wise, it’s been the inability to rise far in the hierarchy. While there are clear exceptions to this rule, the complaint has always been that succeeding in Asian companies has been contingent on (literally) speaking the language and knowing the rules of the road, as it were, culturally.
When Sir Howard Stringer took the reins at Sony, it looked like this tendency had been bucked. However, with the appointment of Kazuo Hirai, it looks like Sony is going back to the old ways – but why?
First, Stringer’s note “passing the brandy snifter,” as it were:
Sony is no longer in the position they were in when Stringer became CEO. In June 2005, when he was appointed after a long career in Sony’s media divisions, Stringer looked like they guy to lead Sony through the rocky shoals of media distribution. You’ll remember that the iTunes store started selling music two years earlier and streaming video was still a few years off. The way ahead was clear – Blu Ray would carry HD content into homes and streaming would always be the second best solution. HD piracy was difficult because of the huge file sizes and the best solution for digital distribution was to include a nice DRM-ed video file in with the DVD, complete with a with a special Sony player. It was a simpler time and it looked like Stringer could make content work while Japanese engineers could make the TVs and Walkmen work.
Today Howard’s world is completely changed. Sony is no longer the darling of the computing world (Apple owns that limelight) nor is it good at CE (Samsung and Vizio have shown that cheap TVs don’t have to suck) nor can it make phones. Blu Ray is fast becoming irrelevant and distribution channels have curved around Sony like light around a dying star. Stringer’s Sony is a shambles.
So Sony went back to a Japanese CEO who ran the company’s most prosperous product, Playstation. It makes perfect sense: the next decade isn’t solely about hardware or content or mobile – it’s about all of those and more. Gaming consoles take the best of those three worlds and actually sell products to people who want to pay for them. Gaming is a huge business and it’s the one place that Sony can excel in this century.
In the end, Stringer was a CEO for a Sony that wanted to appear more plugged into Hollywood, media, and content. Now Sony needs to look like it cares about gaming and the capital of Sony’s gaming empire is Japan. It was fun to try new things, Sony is saying, but when it comes to turnaround they’ve come back to basics.
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Back To Basics: Sony Appoints Kazuo Hirai, Ousts Stringer
Author: Tristan Richards
If there’s been one complaint my contacts inside large CE companies have had, career-wise, it’s been the inability to rise far in the hierarchy. While there are clear exceptions to this rule, the complaint has always been that succeeding in Asian companies has been contingent on (literally) speaking the language and knowing the rules of the road, as it were, culturally.
When Sir Howard Stringer took the reins at Sony, it looked like this tendency had been bucked. However, with the appointment of Kazuo Hirai, it looks like Sony is going back to the old ways – but why?
First, Stringer’s note “passing the brandy snifter,” as it were:
Sony is no longer in the position they were in when Stringer became CEO. In June 2005, when he was appointed after a long career in Sony’s media divisions, Stringer looked like they guy to lead Sony through the rocky shoals of media distribution. You’ll remember that the iTunes store started selling music two years earlier and streaming video was still a few years off. The way ahead was clear – Blu Ray would carry HD content into homes and streaming would always be the second best solution. HD piracy was difficult because of the huge file sizes and the best solution for digital distribution was to include a nice DRM-ed video file in with the DVD, complete with a with a special Sony player. It was a simpler time and it looked like Stringer could make content work while Japanese engineers could make the TVs and Walkmen work.
Today Howard’s world is completely changed. Sony is no longer the darling of the computing world (Apple owns that limelight) nor is it good at CE (Samsung and Vizio have shown that cheap TVs don’t have to suck) nor can it make phones. Blu Ray is fast becoming irrelevant and distribution channels have curved around Sony like light around a dying star. Stringer’s Sony is a shambles.
So Sony went back to a Japanese CEO who ran the company’s most prosperous product, Playstation. It makes perfect sense: the next decade isn’t solely about hardware or content or mobile – it’s about all of those and more. Gaming consoles take the best of those three worlds and actually sell products to people who want to pay for them. Gaming is a huge business and it’s the one place that Sony can excel in this century.
In the end, Stringer was a CEO for a Sony that wanted to appear more plugged into Hollywood, media, and content. Now Sony needs to look like it cares about gaming and the capital of Sony’s gaming empire is Japan. It was fun to try new things, Sony is saying, but when it comes to turnaround they’ve come back to basics.
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Report: Kaz Hirai To Become Sony President In April
Author: Brandon Zimmerman
Big news from Sony today: according to a report just published by Japanese business daily The Nikkei, Kazuo “Kaz” Hirai, currently the company’s Executive Deputy President, will become president as early as April this year. Hirai doubles as the Chairman of Sony Computer Entertainment.
The move doesn’t really come as a big surprise: in March last year, current president Howard Stringer called Hirai the “leading candidate” in the race for the next CEO. If the Nikkei report is to be believed, Stringer will stay on board as Sony’s Chairman and CEO.
In his role as the company’s Executive Deputy President, Hirai’s main responsibility is to control the Consumer Products & Services Group (TV, home video and audio, cameras, gaming, and mobile devices) and Sony’s “network business strategy”.
The Nikkei is reporting that Hirai’s promotion will be finalized next month at a Sony board meeting.
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Sony’s Kazuo Hirai: liveblog from AsiaD!
Author: Jon Mitchell
We’re back! AsiaD‘s concluding today, but we’ve got a couple of big hitters left on the schedule. Kicking things off this morning — yeah, it’s morning, we’re in the future — is Sony’s Executive Deputy President, Kazuo Hirai, and we’re guessing he’ll be shooting it straight regarding the PS Vita, those nasty “outages” and whatever else he feels like keeping us abreast on. Join us after the break for the blow-by-blow!
Sony’s Kazuo Hirai: liveblog from AsiaD! originally appeared on Engadget on Thu, 20 Oct 2011 20:06:00 EDT. Please see our terms for use of feeds.
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Sony Radically Reorganizes Company, Promotes PlayStation Business Head Hirai
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Big news from Sony: big S announced a radical internal reorganization of the entire company today, essentially “dividing” Sony into two different groups as early as April 1. At the same time, Kazuo Hirai, the head of Sony’s PlayStation segment, will be promoted and is said to have good chances to succeed Howard Stringer, the company’s current CEO.
Sony plans to combine its consumer electronics and and video game businesses, its two biggest segments, into a single new division, the “Consumer Products & Services Group”. That group will be led by Hirai who can then call himself executive deputy president as well as representative corporate executive officer.
The second new division, the “Professional & Device Solutions Group” will oversee Sony’s digital components and business-facing products. It will be led by executive deputy president Hiroshi Yoshioka (who is currently in charge of the consumer electronics segment).
What happens to Stringer? In the official press release, Sony says:
Sir Howard Stringer, Representative Corporate Executive Officer, Chairman, Chief Executive Officer and President, Sony Corporation, has extended his commitment to lead the Company through the next stage in its transformation.
But Japanese media are now speculating that the realignment has paved the way for Hirai to become Sony’s next CEO soon.
In an interview with The Wall Street Journal however, Stringer himself said today that even though Hirai is the “leading candidate” for the job, the race isn’t over yet.
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