Something reassuring: Whether a Googler or a (Chandler) Binger, we all care about what's important: what version of flash do I have, what rhymes with orange, what on Earth am I here for, and what would Tyler Durden do?

A is for Apparently No One Knows What Capers Are

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Something reassuring: Whether a Googler or a (Chandler) Binger, we all care about what's important: what version of flash do I have, what rhymes with orange, what on Earth am I here for, and what would Tyler Durden do?

A is for Apparently No One Knows What Capers Are

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Online search engine are progressively moving from email lists of material to directory sites that find out exactly what you desire and highlight it. In Bing, that implies Picture, a sidebar that stands for popular searches like “Abraham Lincoln” with photos, short biographies, and related information. Today, Microsoft is expanding Snapshot to pull in more details from search patterns and social networks. For present-day stars, Bing’s sidebar will now include info from Twitter, Facebook, LinkedIn, and Klout, with each shown by an icon below the name– the only significant social space is, maybe unsurprisingly, Google+. For specialists on LinkedIn, things like work experience and education and learning will appear.

Outdoors present-day people, the …

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“A massive transformation of search as a product is playing out in very profound ways,” says Microsoft’s Bing chief, Qi Lu. Speaking at TechForum last week, the unassuming president of Microsoft’s search efforts revealed a new approach Redmond is betting on to compete against Google. “As we build our product, we’re converting the Bing technology stack into an information platform,” says Lu. This new platform can then be embedded into any devices and services, pushing Bing directly into Microsoft’s products.

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Now that it’s invested time trying to browse the space between churning out PC add-ons and real, honest-to-goodness games computer systems, the people at Razer have actually chosen to need some specialists for guidance. To that end, Razer announced earlier today that it has actually designated entrepreneur and former VoodooPC founder Rahul Sood to function as advisor to the company’s board of directors.

While Sood ’ s recent turns as GM of Microsoft ’ s Bing Fund angel fund/incubator and as head of Microsoft’s brand-new worldwide startups team have a strictly entrepreneurial bent, he’s no stranger to the types of concerns that Razer (and CEO Min-Liang Tan) are dealing with. If anything, he appears like a natural suitable for the job offered his own experience crafting a business from game-centric hardware– his first endeavor, VoodooPC, ran as a high-end games COMPUTER boutique of kinds before being acquired by HP in mid-2006.

His current endeavors have actually taken him away from his roots as a champion of COMPUTER gaming efficiency, but Sood still appears to look at the COMPUTER gaming space with some degree of fondness. In a statement launched by Razer earlier today, Sood noted that he saw the company as “the spiritual successor to [his] previous work at VoodooPC,” a sentiment he initially expressed publicly after investing time with Razer ’ s costly Cutter gaming laptop computer last year.

Frankly, Razer could use a little guidance. After carving out a name for itself as a proprietor of popular games mice and keyboards, it’s relatively newfound zeal for peculiar computers took some by surprise. While the Blade games laptop computer soon got a rabid following for its no-compromise strategy to gaming portables, the business is now looking to make an additional splash with its Razer Edge gaming tablet. Tablets and high-end games are two things that have actually arguably never gone well together, and Sood ’ s experience bringing these kinds of enthusiast devices to market might be a big benefit for Razer.

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Behind the scenes of the most powerful maps in the history of the Earth. And how Google, Microsoft, DigitalGlobe, and the world's governments decide what does — and doesn't — belong on its surface.

In early February, Wired published a satellite photo of a desert structure in southern Saudi Arabia. The image, screencapped from Bing Maps, corresponded with a report that the CIA had built secret drone bases in the region. The site was available on any computer with a web browser, but appeared to be legit — Bing Maps, which is owned by Microsoft, had effectively outed a closely guarded intelligence secret.

If you went to the same location in Google Maps, however, you’d find nothing but desert.

A few months before, Bing Maps (as well as Apple Maps) had revealed a temporary replica of the compound in which Bin Laden was killed. The training facility was located thousands of miles away from the Arabian Peninsula, in North Carolina, but didn't show up on Google Maps either.

In both cases, Google and Microsoft were using imagery collected by the same satellites. Yet one reflected the reality on the ground, and the other didn't.

“Does anyone know,” asked writer Adrian Chen shortly after the Wired post went up, “why Bing maps often shows sensitive satellite images censored by Google?”

It's a good question, but one we may never get a clear answer to — Microsoft, in fact, admits that it censors map data while Google vehemently — though narrowly — denies it.

But it's a question that also gets at a bigger problem with how digital maps get made, and who controls what makes it into your web browser. Maps censorship, it turns out, is very real — just not in the ways you think.

***

Asked directly if Microsoft censors satellite images, a spokesperson declined to offer specifics: “Microsoft follows a complex process for blurring that aligns with legal requirements for various countries,” a spokesperson tells BuzzFeed. “Based on where, when, and how we acquire imagery the blurring procedure occurs at different points in our production pipelines. Due to various agreements with governments, Microsoft cannot comment on the specifics of blurring processes, algorithms, or procedures.”

The spokesperson appeared to be referring to streetside imagery — that is, imagery collected on the ground, that might capture identifying information such as faces or license plates. But she clarified: “Yes, the [policy] applies to satellite imagery as well.”

Google, on the other hand, officially denies that it censors map data, telling BuzzFeed, “in occasional instances in which we receive government requests to blur portions of our imagery, we are always open to discussing those requests with public agencies and local officials. To date, none of these conversations has resulted in our blurring any imagery.”

But there's a serious caveat: “Google Earth is built from a broad range of imagery providers, including public, government, commercial and private sector sources — some of which may blur images before they supply it to us.”

Google owns the rights to what may be the most comprehensive and wide-ranging database of the Earth's surface ever recorded, but the company doesn't own a single satellite. To build its maps, Google licenses imagery from a handful of commercial satellite operators, the largest of which is Longmont, Colorado's DigitalGlobe. DigitalGlobe currently operates four satellites, with a fifth coming online next year, and submits new imagery to Google on a frequent basis; Bing, too, re-ups its data almost constantly, though its contract specifics and update demands are likely different from Google's, and unknown to its competitor .

Stefan Geens, technologist and longtime Google Earth expert, has been writing about commercial satellite imagery at his site, OgleEarth, for over five years. It's these differing contracts, he suspects, that account for Google's exclusion of the the drone base in Saudi Arabia.

It's most probably, he says, that “they have different update schedules, and Microsoft got the data a little bit earlier.”

“It will be interesting to see if Google Earth updates in the next few weeks,” he notes. Using the Google Mapmaker project, a Saudi Arabian citizen has already updated Google Maps' metadata to include an official placename for the base:

Screenshot snapped by Stefan Geens

Yet there is a second, far more intriguing possibility — to Google, rather than blurring imagery of a secret base at the behest of the U.S. or Saudi Arabian government, simply declined to update it. The base, which is in the middle of the desert, is just a few kilometers outside of a high resolution zone.

This, says Geens, is not a smoking gun. But it wouldn’t be unprecedented. One of the few concrete examples of censorship-by-exclusion committed by Google was documented in 2007, when Google rolled back imagery in Basra, Iraq, after reports that insurgents had used it to attack British troops. Numerous tiles were rolled back to 2002-era, pre-war imagery, as documented extensively here.

At the time, a Google spokesperson was less defensive: “We have opened channels with the military in Iraq but we are not prepared to discuss what we have discussed with them. But we do listen and we are sensitive to requests.”

Since then, evidence of an unofficial policy at Google has slowly mounted: “Ever since [Basra],” says Geens, “it's very difficult to find recent satellite imagery in Afghanistan and Iraq.” This problem has been echoed elsewhere on multiple occasions.

One strangely poetic post on Google's support forums, dated 2011, reads “Google please update Iraq's Satellite images. They are 7 years old and a lot has changed.”

***

There are clear, well-documented cases censorship in both Google and Bing's maps. For example, take this royal palace in Amsterdam:

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Bing, Microsoft’s attempt to take on Google directly. When it first launched there was quite a bit of fanfare and its market share grew quickly. It didn’t exactly hack away at Mountain View’s dominance, but it certainly made a small dent. Since then, things have slowed down and other players have asserted themselves in the global search battlefield. While Baidu has been riding high for quite some time, Yandex is a relative new-comer to the leader board. And, somewhat surprisingly, has already surpassed Microsoft for global market share according to stats provided to us by comScore. Though the margin is small, the Russian company saw more searches performed through its site than Microsoft in both November and December of 2012. The difference is small enough that those positions could swap again but, where as Bing has seen its numbers plateau over the last six months, Yandex has continued to grow. Of course, neither is anywhere near challenging Google which accounts for roughly 65 percent of the search traffic according to comScore’s numbers and both only see about half the traffic of the number three competitor, Yahoo. Microsoft can still claim one victory over Yandex in the number of unique searchers, though. If you’re curious for more we’ve put the entire chart after the break.

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