At E3, we had the opportunity to talk with Martin Rae, who is the President of the Academy of Interactive Arts and Sciences, an industry group akin to the more well-known Academy that puts on the Oscars. The idea is the same, but the industry is younger, and although their conventions and yearly awards are less well-known, they are gaining popularity and are part of the growing movement towards integrating games with more mainstream media.
I was curious to see how Rae and the Academy think the industry is changing, since we’ve gone from a time of far more straightforward gaming (i.e. the well-crafted ride of Half-Life) to things like Foursquare and Farmville, which blend with real life. I also wanted to hear what he thought of the success of indie hits like Minecraft and Limbo. When games with teams numbering in the single digits can outsell $ 40 million titles, what does that say? And of course we had to hear what he’d been playing lately.
Check out the whole interview above.
- Installing Virtue OLED Board & Laser Eyes in Dye DM9 Paintball Gun
- Bridging Digital and Physical Worlds With SixthSense
- Official Angry Birds 3 Star Walkthrough Theme 3 Levels 1-5
- HTC Schubert
- Sketching Out a Future for the Stylus