HTC: we won’t delve into low-end smartphones in the near future
Author: Tyler Evans
If you were hoping that HTC would dip into the realm of budget smartphones — the kind that make a Desire C look precious — you’ll have to look elsewhere. In a chat with the Wall Street Journal, CEO Peter Chou has drawn a line in the sand that will keep his company building mid-range and high-end smartphones like the One S for the time being. The kind of material compromises needed to hit those bottom-range prices would sully HTC’s good name, he says. Not that Chou has reason to be worried. Shipments in mainland China, where a sub-¥1,000 ($ 158) price helps companies like ZTE, are expected to triple in 2012 and just might prove HTC right. That’s still a considerable gamble given that it’s having trouble keeping its high-end phones in stores for reasons other than sheer demand.
HTC: we won’t delve into low-end smartphones in the near future originally appeared on Engadget on Wed, 13 Jun 2012 16:08:00 EDT. Please see our terms for use of feeds.
Permalink | 
Wall Street Journal | Email this | Comments
Popular Posts:
- Installing Virtue OLED Board & Laser Eyes in Dye DM9 Paintball Gun
- Bridging Digital and Physical Worlds With SixthSense
- Official Angry Birds 3 Star Walkthrough Theme 3 Levels 1-5
- HTC Schubert
- Hook Your Guitar to Your iPhone and Rock Out with iRig
Tags: 
