Google+ trending down? Data suggests users only visit the site three times a month

Despite a rapid product update pace and some pretty famous users, it sounds like Google+ is having a hard time keeping its users engaged. According to data from research firm comScore, Google+ visitors spent an average of three minutes per month on the site between September 2011 and January 2012. However, visitors to Facebook spent six to seven hours each month using the much larger social network. While that sounds like a remarkably wide gulf, some data we obtained from web measurement firm Compete corroborates comScore’s findings — according to Compete, Google+ visitors went to the site less than three times a month and spent about three and a half minutes per visit (on average from July 2011 through January 2012). Facebook…
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