We’ve mentioned a few times the possibility that GameStop would be launching its own GameStop-branded tablet. Turns out, this mystery tablet is already in the testing phase, says GameStop President Tony Bartel. The tablet wasn’t developed by GameStop, but should be a “GameStop-certified gaming platform” sold in stores.
When Tony Bartel told GamaSutra that GameStop had plans to push into the tablet space, he said if they couldn’t find a tablet to match their needs, they’d build their own. Clearly, a tablet maker somewhere out there has what it takes, though GameStop hasn’t revealed which developer they’re working with.
“We definitely have selected one,” Bartel told GamesIndustry.biz. “We’re in test phase right now. But we’re excited at the prospect of coming out with this tablet. I would call it a ‘GameStop-certified gaming platform.’ We looked at all the tablets and these are the ones that really worked for gaming and we’re going to give you a few benefits that you’re not going to get elsewhere.”
Bartel was mum about the details. All we really know so far is that the tablet will run Android, have pre-installed games, and that GameStop plans to stream console titles to the slate sometime in the future. Just recently reports came out that GameStop has plans to sell the iPod, iPhone and iPad in their stores.
Though there will be obvious differences between the products — namely iOS vs. Android — it’ll be interesting to see sales stats after a few months of these two tablets sitting side-by-side on GameStop shelves. How GameStop plans to upsell its own slate is unknown, but it’ll definitely be necessary with an iPad smiling at customers from across the room.
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